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6 Month SEO Plan
A detailed 6-month plan to optimize your website's search engine rankings, including keyword research, on-page optimization, content creation, link building, and analysis.
"Notion, an AI Powered Project Management Tool"
Notion 6 Month SEO Plan
Website Audit and Foundation Building
Audit your current website SEO strengths and weaknesses using comprehensive SEO diagnostic tools.
Objective: Identify areas for significant improvement to formulate a robust action plan.
Outcome: Gain a detailed understanding of your website's SEO health and pitfalls.
Research and analyze competitor websites to understand their SEO implementation.
Objective: Gain insights from competitors to identify SEO opportunities for your business.
Outcome: An extensive report on competitor SEO strategies.
Validate website structure in terms of URL organization, pagination, and breadcrumb trails.
Objective: Create a user-friendly and search engine-friendly website architecture.
Outcome: A well-structured website guided by logical hierarchy and navigation.
Undertake mobile compatibility analysis.
Objective: To ensure mobile-friendly experience for users.
Outcome: Identification of potential mobile usability issues.
Install SEO tools for ongoing performance analysis (Google Analytics, Google Search Console, SEMRush, AHREFS).
Objective: Set up systems to track website performance continuously.
Outcome: Tools fully installed and configured to track all necessary data.
The first month focuses on establishing an SEO foundation, highlighted by thoroughly auditing your current website. This stage's insights will guide the next months' activities.
Keyword Research and Strategy
Conduct comprehensive keyword research.
Objective: Identify primary and secondary keywords your potential clients will use to find your services.
Outcome: A list of high-volume, low-competition keywords, as well as a broad variety of semantically related keywords.
Create long-tail versions of your keywords.
Objective: Improve chances of ranking for key search queries.
Outcome: A list of long-tail keywords relevant to your business.
Formulate a keyword implementation strategy.
Objective: Determine where and how to use these keywords most effectively.
Outcome: Strategic keyword usage blueprint.
Use competitive gap analysis tools.
Objective: Discover underused target relevant keywords by your competitors.
Outcome: A precious list of keywords for potential ranking opportunity.
Month two involves putting together more viable, highly competitive, and ambitious keyword goals. By the end, we will have a comprehensive and strategic keyword plan.
Content Creation and Optimization
Develop a content calendar leveraging keyword research.
Objective: Plan out content creation tasks.
Outcome: A multifaceted content creation calendar.
Create targeted, SEO-friendly content.
Objective: Regularly publish articles that incorporate the chosen keywords.
Outcome: Freshly optimized content to engage users and boost SEO.
Optimize current site content.
Objective: Improve your website’s existing content for readability, relevance, and SEO.
Outcome: Existing content optimized and revamped.
Develop meta descriptions, titles, and header tags for key pages.
Objective: Enhance SEO-friendliness and user experience.
Outcome: Meta details for all key pages updated, aiming to boost click-through rates.
The third month is dedicated to content - producing it, optimizing it, and making it SEO-friendly. This month's efforts will drive organic engagement and improve site ranking.
On-Page SEO Enhancements
Optimize on-page SEO parameters like meta-tags, alt-text, headers, and subtitles.
Objective: Improve content compatibility with search engine algorithms.
Outcome: Enhanced readability and SEO compatibility of website content.
Improve internal linking.
Objective: Increase user navigation time, lowering bounce rate and improving page authority.
Outcome: A coherent and strong internal linking system.
Create a responsive design for better mobile optimization.
Objective: Improve user experience on mobile devices.
Outcome: A fluid, mobile-friendly design that boosts mobile user retention and engagement.
Develop Schema Markup for the website.
Objective: Enhance your website’s SERPs with rich snippets thereby improving CTR.
Outcome: A better search presence, leading to higher organic traffic.
Month four focuses mainly on refining and enhancing your website's internal SEO structure responsible for the increased organic reach.
Off-Page SEO and Link Building
Develop a link-building strategy.
Objective: Equip your website with authoritative backlinks.
Outcome: Increase your website's domain authority and rankings.
Reach out to respectable industry blogs and offer guest blogging services.
Objective: Generate high-quality backlinks and improve thought leadership standing.
Outcome: Quality backlinks and an industry presence.
Leverage social media platforms to promote content and generate social signals.
Objective: Generate additional traffic while enhancing your brand reputation.
Outcome: Higher visibility and user engagement across various social channels.
Month five aims at strengthening the off-site signals influencing your SERP rankings, primarily focused on cultivating authoritative backlinks and social indicators.
Technical SEO and Performance Optimization
Conduct performance audits addressing website speed, responsiveness, and efficient code.
Objective: Optimize site performance across various devices and network scenarios
Outcome: A site that excels in performance metrics.
Implement SEO-friendly site enhancements like XML sitemaps and Robots.txt.
Objective: Facilitate easier site exploration and indexation for search engines.
Outcome: Better search engine recognition and indexing.
Monitor the website’s health and cleanliness — zero errors and warnings.
Objective: Maintain a smooth-operating, error-free website.
Outcome: Optimal performance and indexation status.
In month six, we primarily troubleshoot any latent technical hiccups, optimizing performance to provide users a smooth, enjoyable experience.
This comprehensive six-month SEO blueprint lays out an intensive series of tasks committed to improving your website's organic visibility, reach, and traffic. We will reassess and refine our strategies at every stage, ensuring we are always moving forward to meet your business goals.